LGPD & DATA PROTECTION

U888bet Privacy Policy – How We Protect Your Data

U888bet handles your personal data responsibly and transparently, in full compliance with Brazil's General Data Protection Law (LGPD — Law No. 13.709/2018). Here we explain exactly what information we collect, how we use it, who we share it with, and what your rights are as a data subject.

256-Bit SSL Encryption

All data transmitted between your device and u888bet's servers is protected with 256-bit SSL encryption — the same standard used by digital banks like Nubank and Itaú. No information is exposed in transit.

Full LGPD Compliance

U888bet strictly complies with the General Data Protection Law (Lei nº 13.709/2018). We maintain a Data Protection Officer (DPO) who is available to handle any requests related to your personal data.

Your Data Belongs to You

U888bet does not sell, rent, or commercialize users' personal data with third parties for marketing or any purpose unrelated to platform operations. Your data stays with you.

Control in Your Hands

You can access, correct, export, or request deletion of your personal data at any time by contacting our team. The process is simple and free — just send a request to our support email.

No Unauthorized Sharing

Your personal data is shared only with the technical partners strictly necessary to operate u888bet — such as Pix payment processors and infrastructure providers — and never for third-party commercial purposes.

Incident Notification

In the event of any security incident that may affect your data, u888bet will notify the affected users and the National Data Protection Authority (ANPD) within the timeframes and in the manner required by the LGPD.

Last updated: January 1, 2026

This Privacy Policy describes how the u888bet (operated at u888bet.life) collects, uses, stores, and protects its users' personal data in accordance with Brazil's General Data Protection Law (LGPD — Law No. 13.709/2018) and other applicable regulations. By using any service provided by u888bet — whether Sports Betting, Live Casino, Crash Games, or any other feature on the platform — you confirm that you have read and understood this Policy.

1 Who We Are: Your Data Controller

The u888bet is the controller of personal data collected through the u888bet.life platform. As the data controller, u888bet is responsible for defining the purposes and means of processing its users' personal data, in accordance with the LGPD.

To exercise any rights related to your personal data or to clarify questions about this Policy, you can reach our data protection team directly by email at suporte@u888bet.life, clearly identifying your request as data privacy-related.

u888bet maintains a designated Data Protection Officer (DPO) as required by the LGPD. The DPO can be reached through the same email channel above, with the subject line "DPO Request".

2 What Personal Data We Collect

2.1 Data You Provide Directly

By creating an account or using the services of u888bet, you provide us directly with the following data:

  • Identification data: full name, CPF, date of birth, gender;
  • Contact data: email address, Brazilian mobile number, residential address and ZIP code (CEP);
  • Identity verification data (KYC): documents such as a national ID (RG), driver's license (CNH), or passport, and proof of address — when requested for account verification;
  • Financial data: payment method details, such as Pix key, credit or debit card information (tokenized), and transaction history within the platform;
  • Communication data: messages exchanged with support via chat, WhatsApp, or email.

2.2 Automatically Collected Data

While using the platform, the u888bet automatically collects:

  • Browsing and usage data: pages visited, session duration, click sequence, sports and games browsed, bets placed;
  • Device technical data: IP address, browser type, operating system, device type (mobile, tablet, desktop), screen resolution;
  • Approximate geolocation data: inferred from the IP address, for security and regulatory compliance purposes;
  • Cookies and similar technologies: as detailed in Section 6 of this Policy.
Data Category Examples Collection Point
Identification Full name, CPF, date of birth Registration
Contact Email, mobile, address Registration / Profile update
KYC Verification National ID (RG), Driver's License (CNH), proof of address Account verification / Withdrawal
Financial Pix key, transaction history Deposit / Withdrawal
Behavior Bets placed, games accessed Continued use of the platform
Technical IP, browser, device Each access to the platform

3 How We Use Your Data

The u888bet uses collected personal data exclusively for the following purposes:

  • Account creation and management: authenticate access, verify user identity, and ensure only one account is active per CPF;
  • Financial transaction processing: confirm deposits via Pix, boleto bancário, credit/debit card, PicPay, Mercado Pago, and TED; process withdrawals; issue receipts;
  • Provision of betting and casino services: record bets, calculate results, apply bonuses and promotions, and process cash outs;
  • Legal and regulatory compliance: fulfill obligations imposed by the LGPD, betting regulations, anti-fraud rules, anti-money laundering requirements (AML/CFT), and Federal Revenue Authority requirements;
  • Platform security: detect and prevent fraud, unauthorized access, bot activity, and other illicit conduct;
  • Responsible gambling: monitor usage patterns to identify at-risk behavior and activate the available responsible gambling tools;
  • User communication: respond to support requests, send notifications about bets, promotions, Terms updates, and security communications;
  • Service improvement: analyze usage data in an aggregated and anonymized form to improve the platform experience.

The u888bet does not use your personal data for sale to third parties, for building advertising profiles by external partners, or for any purpose not listed above without your prior consent.

4 Legal Basis for Processing (LGPD)

Under the LGPD, all personal data processing must be grounded in a legal basis that justifies it. The u888bet processes your personal data on the following legal bases:

  • Contract performance (art. 7, V of the LGPD): to create and maintain your account, process bets and financial transactions, which are obligations arising from the platform's terms of use;
  • Compliance with a legal or regulatory obligation (LGPD, art. 7, II): for identity verification (KYC), anti-money laundering compliance, responding to requests from competent authorities, and adherence to Brazilian betting legislation;
  • Legitimate interest of the controller (art. 7, IX of the LGPD): for platform security, fraud detection, service improvement, and responsible gambling monitoring, always respecting users' rights and expectations;
  • Consent (art. 7, I of the LGPD): to send optional marketing communications and promotions, when the user has explicitly opted in to receive them.

Where processing is based on consent, you may withdraw that consent at any time without affecting any processing carried out prior to withdrawal. To withdraw, contact us at suporte@u888bet.life.

5 Who We Share Your Data With

The u888bet may share users' personal data only in the following circumstances:

5.1 Essential Operating Partners

To operate the platform, the u888bet works with service providers that process data on our behalf as operators under the LGPD. These partners include:

  • Payment processors: companies that process transactions via Pix, credit/debit card, PicPay, and Mercado Pago — these partners only access the data strictly necessary to complete each transaction;
  • Cloud infrastructure providers: hosting and data storage services that ensure platform availability;
  • Game providers: live casino, slots, and crash game providers that receive technical session identifiers to process rounds, without access to full registration data;
  • Analytics and security tools: fraud detection and usage behavior analysis services, which operate with anonymized or pseudonymized data whenever possible.

All operational partners of the u888bet are contractually required to process personal data in accordance with this Policy and the LGPD's requirements, and may not use that data for their own purposes.

5.2 Competent Authorities

The u888bet may share personal data with governmental, regulatory, or judicial authorities whenever legally required to do so — such as in criminal investigations, requests from the Receita Federal, court orders, or requirements from Brazil's gambling regulatory body.

5.3 What We Never Do

The u888bet never sells, rents, transfers, or shares users' personal data with third parties for advertising, market research, or any other commercial purpose without the user's explicit consent.

6 Cookies and Tracking Technologies

The u888bet uses cookies and similar technologies to ensure the platform operates correctly and to improve the user experience. The types of cookies we use are:

  • Essential cookies: required for the platform's basic operation — session authentication, bet slip state management, language preferences. Without these cookies, the platform will not function properly;
  • Performance cookies: collect information on how users interact with the platform — which pages are visited most and how long users spend in each section — in aggregated and anonymized form, for service improvement purposes;
  • Functionality cookies: remember user preferences — such as preferred payment method or display settings — to personalize the experience on your next visit;
  • Security cookies: identify anomalous session behavior to protect the user's account against unauthorized access and fraud attempts.

By accessing the u888bet for the first time, you will see a notice regarding the use of cookies. Essential cookies cannot be disabled as they are required for the platform to function. All other cookies can be managed in your browser settings.

u888bet does not use third-party tracking cookies for advertising purposes without your consent. We do not display ads from external partners based on your browsing behavior.

7 How Long We Retain Your Data

The u888bet retains users' personal data for as long as necessary to fulfill the purposes for which it was collected, in compliance with the minimum mandatory retention periods established by Brazilian law:

  • Active account data: retained for the full duration of the contractual relationship between the user and u888bet;
  • Financial transaction data: minimum of 5 (five) years after the transaction, as required by tax and anti-money laundering regulations;
  • Betting records: a minimum of 5 (five) years, as required by applicable betting legislation;
  • Identity verification data (KYC): minimum of 5 (five) years after account closure, in accordance with compliance standards and sector regulations;
  • Support communication records: minimum of 2 (two) years after the interaction is closed;
  • Access and security logs: minimum of 6 (six) months, as required by the Brazilian Internet Civil Rights Framework (Law No. 12.965/2014).

Once the applicable retention period expires, data is securely deleted or irreversibly anonymized so that it can no longer be associated with any specific user.

8 How We Protect Your Data

The u888bet adopts appropriate technical and organizational measures to protect users' personal data against unauthorized access, alteration, improper disclosure, loss, or destruction. Key security measures include:

  • Encryption in transit: all communications between the user's device and u888bet servers are encrypted with 256-bit TLS/SSL protocol;
  • Encryption at rest: sensitive data stored in u888bet's databases is encrypted, including financial data and verification documents;
  • Access control: only staff with a justified operational need have access to users' personal data, with multi-factor authentication required for internal systems;
  • Continuous monitoring: intrusion detection systems and behavioral analysis tools continuously monitor the platform to identify unauthorized access attempts;
  • Periodic audits: penetration testing and security audits are conducted regularly by specialized firms;
  • Incident response plan: documented procedures for responding to data breaches, including notification to the ANPD and affected users within the legally required timeframes.

No security system is completely infallible. The u888bet commits to notifying users and the ANPD in the event of any security incident that may compromise personal data, within the timeframes established by the LGPD.

9 Your Rights as a Data Subject

The LGPD grants you, as the data subject whose personal data is processed by u888bet, a set of rights that may be exercised at any time, free of charge. These rights are:

Data Access

You have the right to request and receive a copy of all personal data u888bet holds about you, including the purpose for which each piece of data is processed.

Data Correction

You may request the correction of incomplete, inaccurate, or outdated data at any time. Some details can be updated directly from your account dashboard.

Data Deletion

You may request the deletion of your personal data processed on the basis of consent. Data required to fulfill a legal obligation cannot be deleted before the mandatory minimum retention period.

Portability

You have the right to receive your data in a structured, interoperable format so you can transfer it to another controller, where technically feasible.

Consent Withdrawal

Where processing is based on consent, you may withdraw it at any time, without affecting any processing carried out before the withdrawal.

Sharing Information

You have the right to know which public or private entities u888bet has shared or may share your personal data with.

To exercise any of the rights listed above, submit a request to suporte@u888bet.life with the subject line "LGPD Rights – [your CPF]". The u888bet will respond within up to 15 (fifteen) calendar days, as required by the LGPD. In more complex cases, this period may be extended by an equal amount of time, with prior notice to the user.

If you are not satisfied with u888bet's response, you have the right to file a complaint directly with the National Data Protection Authority (ANPD), as provided under the LGPD.

10 Minors

The u888bet is a platform intended exclusively for users aged 18 and over. We do not intentionally collect personal data from individuals under 18. Registration requires confirmation that the user is of legal age, and we implement additional age verification checks during the KYC process.

Should the u888bet identify that data from a user under 18 has been inadvertently collected, that data will be deleted immediately and the associated account will be closed. If you are a parent or guardian and believe your child has created an account on u888bet, please contact our support team immediately at suporte@u888bet.life so we can take the necessary action.

11 International Data Transfers

Some of the infrastructure and technology service providers used by u888bet may process data outside Brazilian territory. When this occurs, u888bet ensures that international transfers of personal data will only take place to countries or organizations that provide an adequate level of data protection, or through the adoption of specific safeguards, as required by Articles 33 and 34 of the LGPD.

For any international data transfer, the u888bet contractually guarantees that the data of Brazilian users will receive the same level of protection set out in this Policy and under the LGPD.

12 Changes to This Privacy Policy

The u888bet may update this Privacy Policy periodically to reflect changes in its services, applicable law, or data processing practices. When material changes are made, users will be notified via their registered email and by a prominent notice on the platform at least 7 (seven) days in advance, except where immediate implementation is required by law.

The date of the last update is always shown at the top of this page. We recommend reviewing this Policy periodically to stay informed about how the u888bet protects your data.

Continued use of the platform after the changes take effect constitutes acceptance of the new terms. If you do not agree with the changes, you may request account closure before the effective date.

13 Contact the Data Protection Officer (DPO)

The u888bet has appointed a Data Protection Officer (DPO) responsible for:

  • Receive and respond to requests and complaints from data subjects;
  • Train u888bet staff on data protection best practices;
  • Act as the communication channel between u888bet and the National Data Protection Authority (ANPD).

To contact the DPO at u888bet:

Email: suporte@u888bet.life — Subject: "DPO – Privacy Request"

The DPO will respond within up to 15 calendar days. Urgent requests related to security incidents are treated as a priority and may receive a faster response.

This Policy was written in plain language to ensure that you, as a user of the u888bet, understand clearly how your data is handled. If you have any questions about this Policy, don't hesitate to reach out — transparency is a core commitment of u888bet.

u888bet operates with 256-bit SSL encryption, full LGPD compliance, and a dedicated DPO — your data receives the same level of protection you'd expect from a Brazilian digital bank.

Secure Payment Methods at u888bet

Deposits and withdrawals always in BRL (R$) — protected by encryption and LGPD-compliant

Pix Boleto Bancário Credit Card Debit Card PicPay Mercado Pago TED – Nubank TED – Itaú TED – Bradesco
Privacy and Data Protection

U888bet handles all user data with strict confidentiality, in full compliance with Brazil's General Data Protection Law (LGPD). Your personal and financial information is used solely to authenticate your account, process payments, and ensure platform security. We do not share your data with third parties without your authorization. All transactions are protected with 256-bit SSL encryption. To exercise your rights as a data subject, contact us at suporte@u888bet.life with the subject line "LGPD Rights".

Bet Responsibly

Sports Betting and casino games are forms of entertainment. Set a spending limit before you start, and never bet amounts that could put your personal or household finances at risk.

If you feel that betting is affecting your daily life, visit the Responsible Gambling to set deposit limits, scheduled breaks, and self-exclusion. Users under 18 are not permitted to participate. If you need emotional support, call CVV: 188.

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